Starting a business as engineers: algorithms aren't everything

Monday, March 11, 2019 16:00 - 17:00
Faculty of Mathematics, Natural Sciences and Information Technology, University of Primorska, Glagoljaška ulica 8, 6000 Koper, Slovenia

As engineers or researchers, we often think of technical solutions to everyday problems. Alja Isaković will share common assumptions we make when we start a business based on an elegant algorithm and why this common approach leads us to products consumers have no interest in. As we explore real-world examples of why algorithms alone aren’t enough to start a successful business, we will also explore other non-technical aspects that are crucial for turning a hobby or research project into a business.

View lecture slides.